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A catalog of catalog design- COMPREHENSIVE LAYOUTS

 

Eddie Bauer’s Winter time ‘84 Booklet was chosen to indicate COMPREHENSIVE LAYOUTSinteresting artwork answers to quit a few merchandises. At a quick glimpse we may learn the way the catalog’s persona is derived through. The page spreads are interfering with product-merchandise, but are easily contrived to accomplish outside showmanship consistency. The rate is altered by the free-flowing conception and by owning the casual use of a cosmetic frame across the upper side. The spreads operate good as discernible units, employing the complete 2-document exhibit space efficaciously. Eddie Bauer’s institutional front cover design format is placeable with remarkable nature and severity photos every publication.

The comprehensive layouts should reflect the thinking process that is done on the catalog at concept stage. Well thought out themes will be readily identifiable, as denoted by selection of backgrounds for photography, color schemes, use of textures and shapes, and selected props and accessories. The “look” of the catalog should flow, smoothly and visually, to achieve a distinctive personality. The graphics must work in combination to “present face” for a catalog.

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All information has been digitally prepared by Reprotech Printing and Digital Media Services. The source of all graphics and text has been obtained from S.D. Warren, "Catalog of Catalog Design"

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